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Corporate Social Responsibility Workshop
Thursday, July 27, 2017, 8:00 AM - 5:00 PM EDT
Category: Events

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Corporate Social Responsibility Workshop

Presented in partnership with ACCP

When: Thursday, July 27, 2017 · 10:00am–3:00pm (ET)
Where: Georgia-Pacific Tower · 133 Peachtree St. NE · Atlanta, GA 30303
 
 
 

For corporate foundations and giving programs, the impact and benefit of corporate social responsibility (CSR) programming is defined largely by communications: Are employees informed and engaged? Are corporate leaders helping amplify your message? Are community leaders and the public aware of the positive impact of your philanthropy? 

The link between CSR programs and communications is the subject of our Corporate Social Responsibility Workshop, presented in partnership with ACCP, the leading national resource for corporate philanthropy.

Join us July 27, 2017, in Atlanta, Georgia – in this free workshop, you will:

  • Explore how to tailor your message for the right audience
  • Learn how to work with internal and external stakeholders
  • Develop a communications plan that reflects the quality of your CSR programming
Plus, you’ll connect with other colleagues from the world of corporate philanthropy – people who understand the unique issues you face in your work!
 
 
 

Featured Speakers:

Katie Angstadt, Managing Director, CRA Inc.

Ms. Angstadt advises clients on strategic communication and change leadership.

Katie Angstadt, managing director in CRA’s Strategic Communication practice, advises clients on how to use communication inside organizations to drive business objectives, engage employees, and build leadership credibility. Her expertise in designing and implementing communication strategy for organizational change efforts enables clients to more effectively deliver business results. Her recent clients include Allegis Group, American Water, Dell, Morgan Stanley, New Balance, and Merck KGaA.

Katie earned her M.S. in Public Communication from Drexel University and her B.A. in advertising from The Pennsylvania State University with concentrations in international relations and women studies. In her spare time, Katie serves as an advisory board member for Turning Points for Children, a non-profit organization that provides social and human services support to children and families in Philadelphia. Katie enjoys attending professional sporting events for all teams Philadelphia, exploring new places, running with her Rhodesian Ridgeback, and spending time with her family and friends.

Karen Cole, Senior Communications Manager, Georgia-Pacific

Karen Cole has been a teller of stories, a defender of reputation and a promoter of news for nearly 14 years. After corporate communications stints at UPS and now Georgia-Pacific, she is well-versed in the practice of integrated communications to fuel a brand’s engine and drive forward its message.

A “Jill” of all trades, Karen’s experience ranges from media relations and influencer communications to speech writing and issues management. Karen is a board member of the Public Relations Society of America - Georgia Chapter and has served in numerous leadership roles.

A Georgia native, Karen earned her bachelor's degree in Spanish from the University of Georgia. She also earned her master's degree in mass communications from Georgia State University, where her thesis centered on CSR and its effect on reputation.

Her free time is spent running with her husband . . . after a very fast toddler.

Maryann Fiala, Director of Communications and Marketing, ACCP

Maryann Fiala joined ACCP in April of 2014 as Director of Communications and Marketing. Maryann is responsible for the development and execution of the strategic communications and marketing plans and member recruitment for ACCP. She is charged with aligning ACCP’s communications and marketing efforts to the Association’s strategic priorities. To that end, she is focused on raising the profile of ACCP as the voice of corporate citizenship. 

Maryann came to ACCP with over 16 years of Association experience. Most recently, as an independent consultant, she provided strategic guidance in the areas of board relations, membership development, programs, and marketing to several associations and a start-up gaming company.  Passionate about STEM (Science Technology Engineering and Math) education, Maryann is frequently called upon to speak on technology industry issues and is co-author, along with Alan I. Leshner of the article “Free Florida's Students from Lagging Behind”.

Maryann spent nearly twelve years with TechAmerica (formerly AeA) as Regional Vice President responsible for membership development and retention, events, and advocacy for nineteen states along the east coast. Prior to TechAmerica, Maryann ran two Chambers of Commerce. The first was in Orange City, Florida, where she established the city’s first historical tour and is acknowledged for her contributions to “Our Story of Orange City, Florida”, published in 1999. She then went on to the chamber in Oviedo, Florida, where she worked with the president of the Chamber’s board to create the Oviedo Businesswomen’s Network, a monthly gathering of individuals dedicated to furthering the careers of professional women.

Born in Youngstown, Ohio, graduated from Youngstown State University, Maryann currently lives in Oviedo, Florida with her husband and their three dogs.

Alice Turner, Humanitarian Relief & Resilience Program Supervisor, UPS

Alice started her career with The UPS Foundation in 2007 and is currently supports the UPS Humanitarian Relief and Resilience Program (HRRP), Foundation communications, and technology. Throughout her life, Alice has been passionate about building and improving communities. She holds a degree in Social Services and worked with multiple grassroots NGOs before joining UPS. Prior to joining the HRRP team, she was responsible for managing the systems driving UPS’s Federated Campaign.

As part of her role with the UPS Humanitarian Relief and Resilience Program, she helps coordinate $6.8 million of in-kind support for UPS, which included 468 shipments across 53 countries in 2016.

In her communications role, she manages the @UPS_Foundation Twitter handle and maintains the Foundation’s website to ensure the content is current and relevant. Additionally, she develops and enhances various publications in support of UPS leadership and the Foundation’s over 4,300 grantees. She also serves on the Communication Council for the UN’s Logistics Emergency team. In her technology role, she constructs innovative solutions and mitigates problems for the Foundation team.

Alice lives in Atlanta, GA with her husband Rob; her two children, Lilly (6) and Liam (3); and a new puppy. She is an avid tennis player and is a member on multiple tennis teams. She also enjoys being outdoors and spending time with her family.

Event Details:

 When: Thursday, July 27, 2017 · 10:00am–3:00pm (ET)
 Where: Atlanta, GA

Hotel Accommodations: For out-of-town attendees needing hotel accommodations, we recommend the Residence Inn by Marriott, located at 134 Peachtree St. NW, Atlanta, GA 30303. For reservations, please call (404) 522-0950. Rates start at $169 with a 2-night minimum.

Event Agenda:

10:00am – 10:30am Welcome and Introductions 
10:30am – 12:00pm

The Value of Your Work: Communicating & Influencing Up Featuring Katie Angstadt

Communication is a key element to ensure that the full value of the work you do is recognized. While that sounds relatively simple, communication can be very complex. 
 
Communication must be tailored for the audience. Not only do you need to craft the right message for the audience, you need to make sure it is delivered over the correct channel.

12:00pm – 1:00pm Lunch
1:00pm – 1:30pm

Creating a Communication Plan Basics
Featuring Maryann Fiala

1:30pm – 2:30pm

Panel Discussion: How’s It Working
Featuring Karen Cole & Alice Tuner

Communications can be a tricky proposition.  Listen and participate in a candid conversation with a group of professionals about what is and isn’t working.

2:30pm – 3:00pm Reflections

For questions regarding this event, please contact Dwayne Marshall,
senior director of programs and partnerships, at (404) 524-0911 or dwayne@secf.org.

 

 


Southeastern Council of Foundations
100 Peachtree St. NW · Suite 2080 · Atlanta, GA · 30303
SECF.org · (404) 524-0911

The Southeastern Council of Foundations strives to support Members and grantmakers with access to education, resources and networking by serving as a convener and facilitator, offering a diverse range of voices and perspectives. We do not endorse colleague organization views, but rather aim to provide access to a broad range of information and resources to increase grantmaking impact and develop philanthropic leaders throughout the region.
 

Contact: dwayne@secf.org